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Videos
The evolution of PayPal: New money, new purpose
In 2015, PayPal stood on the brink of a new and exciting future as it parted company with eBay and prepared its new independence and launch on NASDAQ. In light of this, the brand sought to redefine itself in the context of a highly dynamic and...
Catalogue: Congress 2016: #WOW
Authors: Daniel Jenkinson, Robert Cook
Company: Firefish
June 15, 2016
Videos
The evolution of PayPal: New money, new purpose
In 2015, PayPal stood on the brink of a new and exciting future as it parted company with eBay and prepared its new independence and launch on NASDAQ. In light of this, the brand sought to redefine itself in the context of a highly dynamic and...
Catalogue: Congress 2016: #WOW
Authors: Daniel Jenkinson, Robert Cook
Company: Firefish
June 15, 2016
Research papers
The evolution of PayPal: New money, new purpose
In 2015, PayPal stood on the brink of a new and exciting future as it parted company with eBay and prepared its new independence and launch on NASDAQ. In light of this, the brand sought to redefine itself in the context of a highly dynamic and...
Catalogue: Congress 2016: #WOW
Authors: Daniel Jenkinson, Robert Cook
Company: Firefish
June 15, 2016
Research papers
The changing role of money
It's a Brave New World for financial services. Managing and moving money should be a right, not a privilege. That's one of the hallmarks of PayPal's inclusive and progressive vision. To help us bring this vision to life, PayPal partnered with...
Catalogue: Global Qualitative 2015: Creative! Collaborative! Cool!
Authors: Daniel Jenkinson, Robert Cook
Company: Firefish
November 18, 2015
Research papers
Using the evidence
Traditional interviewing is heavily reliant on recall and reporting accuracy by a subject. New technology such as wearable lifelogging camera technology allows ethnographic information to be captured passively and over long periods of time. This...
Catalogue: Qualitative 2013: Brilliant Transformations
Author: Robert Cook
Company: Firefish
November 20, 2013
Videos
Using the evidence
Traditional interviewing is heavily reliant on recall and reporting accuracy by a subject. New technology such as wearable lifelogging camera technology allows ethnographic information to be captured passively and over long periods of time. This...
Catalogue: Qualitative 2013: Brilliant Transformations
Authors: Robert Cook, Fiona Naughton
Company: Firefish
June 15, 2013
Research papers
